Korek Telecom
Marketing Director
- Erbil
- Full time
- 2 hours ago
- Salary
- Not disclosed
- Deadline
- Nov 8, 2026
- Languages
- English
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Marketing Manager · Erbil
Korek Telecom is hiring a Marketing Director in Erbil to oversee marketing strategy, digital transformation, and commercial performance. Applicants need more than 10 years of experience, English fluency, and a degree in engineering, business, or marketing.
About the job
Lead end-to-end marketing strategy, execution, and performance management to drive sustainable revenue growth, market share expansion, and customer lifecycle value. The role owns commercial outcomes (Revenue, ARPU, Subscriber Growth) and builds a data-driven, agile, and digitally-led marketing organization aligned with corporate strategy.
Responsibilities
- Full accountability for Revenue, ARPU, Gross Adds, Net Adds, and Customer Lifetime Value (CLTV).
- Drive profitable growth across prepaid, postpaid, VAS, and digital services.
- Own market share growth strategy across segments (mass, youth, enterprise, digital-first users).
- Define and execute annual and 3-year marketing strategy roadmap aligned with corporate vision.
- Lead digital transformation of marketing (app growth, CVM, automation, AI-led personalization).
- Build segment-led and data-driven go-to-market strategies.
- Develop competitive positioning and differentiated value propositions.
- Own end-to-end lifecycle: Product development, Pricing strategy, Campaign management, Customer experience & Retention.
- Drive AI-powered CVM programs to improve: Conversion rates, Churn reduction and ARPU uplift.
- Ensure strong funnel management (Acquisition → Usage → Retention → Upsell)
- Lead all product launches and campaigns with clear SLAs across: Sales, Technology and Finance.
- Ensure flawless execution across channels (Retail, Digital, Indirect).
- Drive speed-to-market and agility in responding to competition.
- Build and lead a high-performance marketing organization.
- Develop capabilities in: Data analytics, Digital marketing and Customer lifecycle management.
- Coach and develop leadership pipeline within marketing.
- Sales → execution & distribution alignment.
- Technology → product feasibility & launch readiness.
- Finance → business cases & ROI governance.
- Ensure alignment between strategy and execution across functions.
- Own weekly, monthly, and quarterly performance dashboards covering: Revenue (Total & Segment-wise), ARPU (Blended & Segment), Gross Adds / Net Adds, Churn & Retention rates, Data usage & monetization (GB/subscriber), Digital channel contribution (%), Campaign ROI & conversion rates.
- Deliver executive-level reporting to CMO/CEO/Board:
- Business performance vs targets.
- Key insights and drivers.
- Risks & mitigation actions.
- Forward-looking outlook.
- Establish clear KPI hierarchy: Company-level KPIs, Marketing KPIs and Team-level KPIs.
- Drive performance reviews and accountability cadence.
- Ensure real-time visibility of KPIs through dashboards.
Requirements
- Education: Bachelor or Master in Engineering, Business or Marketing field.
- Experience: More than 10 years
- Languages: English (required), Arabic (preferred), Kurdish (preferred)
- Experience working with diverse team.
- Experience working with unstructured data.
- Ability to work under pressure and tight deadlines.
- Strong analytical capabilities.
- Deals effectively with not just concrete, tangible issues but with abstract, conceptual matters.
- Generates new approaches to problems or innovations to established best practices. Shows imagination.
- Passionately finds ways over, around, or through barriers to success.
- Achieves results despite lack of resources. Goes beyond the call of duty. Shows bias for action. A results- oriented (doer).
- Communicates well one on one, in small groups and public speaking. Fluent, quick on feet, command of language. Keep people informed.
- Writes clear, precise, well-organized documents using appropriate vocabulary, grammar & word usage.
- Actively & successfully trains people. Coaches & develops for promotion into position where they succeed. People builder.
- Provides clear, credible vision and strategy.
- Reaches out to peers. Overcomes we-they. Approachable. Leads peers to do what is best for company.
- Proven track record in revenue growth & digital transformation.
- Experience managing large-scale P&L and subscriber base.
- PMP or equivalent (preferred).
Skills
- Data analytics
- Digital marketing
- Customer lifecycle management
- P&L management
Details
- Profession
- Marketing Manager
- Category
- Sales & Marketing
- Education
- Bachelor's degree
- Experience
- Lead · 10+ years