Al-Mouyasser / Fattal Group
مدير علامة تجارية – قسم التجميل
عنوان الإعلان: Brand Manager – Beauty Division
- أربيل
- دوام كامل
- قبل 3 ساعات
- الراتب
- غير محدد
- آخر موعد
- 9 تشرين الثاني 2026
- اللغات
- العربية · الإنجليزية
نبّهني بوظائف مشابهة
مدير تسويق · أربيل
تطلب شركة الميسر مدير علامة تجارية لقسم التجميل في أربيل لتخطيط وتنسيق الأنشطة التسويقية وإدارة الميزانيات والحملات الترويجية لتعزيز المبيعات.
عن الوظيفة
Company: Al Mouyasser
Department: Beauty Division
Al Mouyasser is seeking a dynamic and passionate Brand Manager to join its Beauty Division.
The Brand Manager will plan, implement, and coordinate marketing activities to maximize the sales potential of the beauty brands while ensuring alignment with annual budgets and strategic objectives. This role requires creativity, strong planning skills, and an analytical mindset to thrive in a fast-paced and competitive environment.
المهام
- Define visibility standards, planograms, and point-of-sale (POS) materials in coordination with suppliers.
- Assist the Sales Manager in setting targets by brand, channel, and region.
- Assist the Sales Manager in setting stock lists by channel.
- Contribute to brand SKU planning and rationalization to maximize overall brand potential.
- Set pricing with the Sales Manager and suppliers to maximize competitiveness and brand profitability and define price structures that reflect competitive trade margins within the category.
- Set annual promotion plans and budgets in alignment with KFF marketing plan formats.
- Plan and place orders based on forecasts in coordination with the Sales and Unit Managers.
- Identify new and untapped distribution channels in collaboration with Sales Managers.
- Present and negotiate annual budgets and promotions with suppliers.
- Execute promotion plans, liaise with agencies, and coordinate activities across relevant departments.
- Measure the outcomes of Below-the-Line (BTL) and Above-the-Line (ATL) campaigns and report results to suppliers.
- Develop visibility and Must Stock List (MSL) guideline booklets and submit them to the Sales Manager.
- Follow up on the implementation of visibility standards in the field with the Sales Manager.
- Prepare concept-selling briefs and competitive arguments for the sales team and promoters.
- Develop monthly promotion calendars and submit them to the Sales Manager.
- Submit briefs to agencies to guide ATL and BTL promotional activities when required.
- Contribute to research activities that support a better understanding of shoppers and consumers.
- Analyze sales performance against forecasts and take marketing actions in coordination with the Sales Manager.
- Assist the team in addressing dormant stock through corrective marketing actions when necessary.
- Review retail audits, identify opportunities, and take action with the Sales Manager.
- Monitor competitors’ activities, share relevant findings with the team, and respond to market threats.
- Audit advertising and promotion (A&P) spending against the approved budget and take corrective action when necessary.
- Monitor the share of BTL spending compared with main competitors and take appropriate action.
- Audit field implementation of visibility standards and follow up on corrective actions.
- Ensure the timely and accurate submission of sales and stock reports to suppliers.
- Report all marketing activities to suppliers, including key account activities.
- Coordinate the issuance of debit notes to suppliers and follow up on settlements with the Financial Coordinator.
- Report market visit findings internally and follow up on corrective actions.
- Submit competitive intelligence reports to suppliers.
- Submit best-practice initiatives to the Marketing Development Department.
- Carry out other similar duties within the scope of the role and its functional responsibilities. These may include special assignments from the direct manager, supporting other units, and providing on-the-job training when required.
المتطلبات
- Bachelor's degree in marketing, Business Management, or a related field.
- Minimum 5 years of experience in brand management or a similar role, preferably within the beauty or FMCG sectors.
- Full proficiency in Arabic and English is required. Arabic is essential for this position.
- Expert knowledge of Microsoft Excel and PowerPoint.
- Experience in social media management and digital marketing strategies.
- Strong planning, analytical, and communication skills.
- Creativity and attention to detail.
- Result-oriented, with a positive and self-motivated attitude.
- Initiative-driven, with strong follow-up capabilities.
المهارات
- Microsoft Excel
- Microsoft PowerPoint
- إدارة وسائل التواصل الاجتماعي
- التسويق الرقمي
التفاصيل
- المهنة
- مدير تسويق
- الفئة
- المبيعات والتسويق
- التعليم
- بكالوريوس
- الخبرة
- 5 سنوات أو أكثر